企业网站创建的目标事实是甚么？有的人说看到别人都做网站创建了，本身就也跟风做了；有的人说建个网站放在手刺上挺有体面的，显得气度，有的人说北京网站创建面前目今现今是必备要素，公司有专人卖力就行了，本身却不清晰目标。假定企业老总本身都不明白网站创建的目标，那我断言这个网站是生长不大的，一般来说，企业网站创建的目标有以下几点：
The purpose of the construction enterprise web site what is? Some people say that see others do website construction, you will also follow suit made; Some people say that build a website on the business card of a face, appear the style, some people said Beijing website construction is now required element, the company has the specialist is responsible to go, but he himself is not clear purpose. If the enterprise old total are not clear website construction purpose, that I affirmed that the site is not big development, generally speaking, the enterprise website construction purpose have the following:
1、无益于提升企业笼统
1, help to promote enterprise image
一般来说，企业创建本身的网站，不大能够马上给企业带来新客户、新买卖，也不大能够马上大幅度提升企业事迹。企业网站创建的感化更近似于企业在报纸 和电视上所做的宣扬公司本身及品牌的告白。不同之处在于企业网站创建容量更大，企业几近可以可能把任何想让客户及"大众,"晓得的内容放入网站。另外，绝对来说，企业网站创建的用度也比别的告白方式要低的多。
Generally speaking, the enterprise to build your own web site, is not likely to be immediately brings to the enterprise new customers and new business, are unlikely to significantly enhance immediately enterprise performance. Enterprise website construction more similar to the role of enterprise in news***s and on television the promotion company itself and brand advertising. The difference is the enterprise website construction and larger capacity, the enterprise can almost put any want to let customers and the public to know that the content of the website in. In addition, relatively speaking, enterprise website construction costs than other advertising method far lower.
2、使公司具有会萃不异才能
2, the company has the network communication ability
在中国，人们对互联网常常有所曲解。我们见过很多公司，将电子邮件所在当做网址，并印在手刺上。理论上，电子邮件只是互联汇会合一个最常常行使，最简单的成效之一。互联会萃真正的内涵在于其内容的薄弱性，几近包罗万象。对一个企业来说，其具有会萃不异才能的标识表记标帜是公司具有本身的自力网站，而非电子信箱。
In China, people on the Internet are often have misunderstandings. We have seen a lot of the company, will E-mail address as a web site, and printed on the card. In fact, E-mail just Internet network in a most commonly used, one of the functions of the most ***. Internet network real meaning lies in the content of the richness, almost abandoned. As for an enterprise that, it has the network communication skills are the marks of the company has its own independent web site, rather than E-mail.
3、片面详细地先容公司及公司产品
3 and comprehensive detailed introduction about company and the products of the company
公司网站创建的一个最根底的成效，行使SEO网站优化就是可以可能片面、详细地先容公司及公司产品。事实上，公司可以可能把任何想让人们晓得的器材放入网址。
The company website construction, one of the most basic function, use SEO website optimization is to comprehensive and detailed introduction to the company and the products of the company. In fact, the company can put any want to let people know what into web site.
4、完成电子商务成效
4, realize electronic business functions
就面前目今现今，您就可以可能在网站上为您的企业完成电子商务成效。您可以可能在网站上公布：Ａ 及时动静公布零碎：在线WEB公布公司动静及各类行业动静、静态、船期等；Ｂ 及时报价零碎(如运输行业)：海运整柜、海运散货、空运报价、拖车报价、快件报价，在线订舱零碎 (客户订舱→订舱领受→订舱反映)、货品跟踪查询零碎；Ｃ 在线下载零碎：包罗在线管理、在线公布等；Ｄ 电子商城零碎：可以可能在网上开家本身的商铺；Ｅ 客户留言板、在线查询造访、雇用零碎、邮件列表、BBS打扮论坛t.vhao.net等。
Just now, you can on the web site for your enterprise to realize e-commerce function. You can in website: A real-time news release system: online WEB publishing company news and all kinds of industry news, dynamic, and shipping date, etc.; B real-time quote system (such as the transportation industry) : shipping container shipping bulk, air, quotation, trailer quotation, express offer, online booking system (customers booking-booking booking and receive feedback), cargo tracking inquires the system; C online download system: including online management, online by; D electronic mall system: can be on the net of having his own stores; E client message board, online survey, recruitment system, mail list, BBS BBS, etc.
5、与客户贯串连接亲昵接洽
5, keep a close contact with customers
在美国，每当人们想晓得某公司有甚么新产品，新处事，或旧产品和处事有甚么改变，UEO营销型网站创建甚至只是想晓得该公司有甚么动静，他们就会习气性地进入该公司的网站。中国公司与客户之间面前目今现今暂且还不习气于这类接洽方式，而中国企业的网站内容一般也隔较长时间才更新一次。但跟着愈来愈多的公司在网上公布产品和信息，
营销型网站建设，这类景遇将会产生明显改变。
In the United States, when people want to know what a company of new products, new services, or old products and services have what change, UEO marketing type website construction and even just want to know the company what news, they will enter the company's usual website. China between the company and its clients are currently still not used to this kind of contact, but Chinese enterprise web site content general also a long time to update every one. But as more and more companies in the online publication products and information, the situation will change greatly.
6、与潜伏客户创建商业接洽
6, and potential customers to establish a business relationship
这是企业网站创建最主要的成效之一，面前目今现今全国列国大的倾销商都是重要行使互联会萃来寻找新的产品和新的供应商，因为如许做用度最低，效力最高。这恰是国际商业上通行的做法，而且被理论证明是非常有用的。
This is the most important site construction enterprise one of the functions of, now the countries all over the world are big buyers, mainly using Internet to look for new products and new suppliers, as do the lowest cost, efficiency is the highest. This is what the international commercial practice practices, and been proved to be very effective.
7、低落通信用度
7, to reduce the communication costs
对很多企业来说，每一年的通信用度特别是触及到进出口的通信用度，是一笔宏大的用度。行使公司网站所供应的多个电子信箱，可以可能有用地低落通信用度，这是企业网站的一个很理论的所长 。
For many enterprises for, the communication fee every year especially related to the import and export of communication costs, is a huge cost. Use company web site provides more than the E-mail address, can effectively reduce the communication cost, it is the enterprise web site a practical benefits.
8、行使网站及时获得客户的反映信息
8, using a web to be customer feedback
客户一般是不会自动自动地向公司反映信息的。如公司在设计网站时，到场专程用于客户与公司接洽的电子邮件和电子表格，因为行使极为利便，绝对来说，一般客户照样对比乐于行使这类方式与公司举办接洽。是以，公司可以可能获得多量的客户定见和倡议。
The customer is generally not positive feedback information to the company. If the company to web design, specially for the customer and company to contact email and electronic form, because use extremely convenient, relatively speaking, general customer is ready to use this way to contact with the company. Therefore, the company can get a lot of customer comments and Suggestions.
本文公布于北京网站创建公司尚品中国http://www.sino-web.net/