一、 明白建立网站的目标和用户需求(Clearly the goal of building a website and customers)
Web站点的计划(北京网站扶植)是引见企业、引见产品和供职、表现企业生长计谋的主要路途，更是此后以致将来的企业举办电子商务的必须路途之一。是以我们必须明白计划站点的目标和用户需求，从而做出其实可行的计划计划。我们会依照客户的需求、市场的情况、企业本身的情况等举办综合分析，以“用户体验”为中心，而不是以“美术”为中心举办计划计划。
The design of the Web site (Beijing website construction) is an introduction to the enterprise, introduction of products and services, reflect the enterprise development strategy important way, but also the current and future enterprise electronic commerce must one way. So we must be clear about the design of purpose and user demand site, so as to make practical design plan. We can according to the customer demand, market conditions, the enterprise itself the condition of analysis, with "user experience" as the center, and not with "the fine arts" as the center to carry on the design plan.
在计划计划时我们会考虑：
In the design, planning, we will consider:
扶植网站的目标是甚么？
What is the purpose of building site?
为谁供应,供职和产品？
For who provides services and products?
企业能供应,甚么样的产品和供职？
Enterprise can provide what kind of products and services?
网站的目标客户和受众的特点是甚么？
The purpose of the website customers and the characteristics of the audience is?
企业产品和供职适合甚么样的显现方式(页面气概和成果计划)？
Enterprise products and services for what kind of expression (page style and function design)?
二、网页计划整体计划主题光鲜(The overall design of web page design theme)
在目标明白的基本上，完成网站的构思创意即整体计划计划。对网站的全部UEO气概和特点作出定位，计划网站的组织布局。
In the clear goal, and on the basis of the idea of the creative namely complete web site overall design scheme. The whole of the website UEO styles and characteristics make positioning, planning the organizational structure of the website.
Web站点应针对所供职工具的分歧而具有分歧的方式。有些站点只供应,简洁文本信息；有些则采取多种殊效以致动画的的页面安置，以致可以可能下载声响和录相片段。好的Web站点把图形显现伎俩和有用的组织与通信结合起来。
Web sites should be the target of service for different and have different forms. Some sites only provides *** text information; Some are using a variety of special effects and animation of the page layout, even can download audio and video clips. Good Web site the graphics expression and effective organization and communication together.
为了做到主题光鲜凸起，要点明白，我们将依照客户的要求，以简单明白的措辞和画面表现站点的主题；准确表达理应传递的特点。充沛行使已有信息，如客户手册．大众干系文档．技术手册和数据库等。
In order to do theme is outstanding, points clear, we will be in accordance with the customer requirements, in *** language and reflect the theme of the picture site; Express correctly should transfer characteristics. Make full use of the existing information, such as customers manual. Public relations document. Technical manuals and database, etc.
三、网站的版式计划(The website format design)
网页计划作为一种视觉措辞，
高端网站制作，稀奇讲求编排和布局，虽然主页的计划不等同于立体计划，但它们有许多附近之处。版式计划经过翰墨图形的空间组合，表达出协调与美。多页面站点页面的编排计划要求把页面之间的无机接洽反应出来，稀奇要处理惩罚好页面之间和页面内的次序与内容的干系。为了抵达最好的视觉显现效果，我们将重复推敲全部布局的合理性，使观赏者有一个流通的视觉体验。
Web design as a visual language, particularly exquisite layout and layout, although the homepage design does not equate to graphic design, but they have many similar place. Format design through the text graphic space combination, expresses the harmonious and beautiful. More pages web page of layout design requirements between the page of the reflected organic connection, especially to handle between pages and within the page order and contents of the relationship. In order to achieve the best visual effect, we will be repeated deliberate the rationality of the overall layout, that your visitors have a smooth visual experience.
四、色彩在网页计划中的感化(Color in the web design in the role)
色彩是艺术显现的要素之一。在网页计划中，我们的计划师依照协调、平衡和重点凸起的准绳，将分歧的色彩举办组合．搭配来组成斑斓的页面。 依照色彩对人们心机的影响，合理地加以运用。假定您的企业有CIS(企业笼统识别系统)，我们将依照此中的VI举办色彩运用。
Colour is one of the key elements of artistic expression. In web design, our designers according to the harmonious and balanced and highlight the principle, will be different colour combined. Collocation to make a beautiful page. According to colour psychology influence on people, reasonable to use. If your enterprise have CIS (enterprise image recognition system), we will be in accordance with the one of the VI color use.
五、网页计划方式与内容相反一(Web design form and content are unified)
为了将厚实的意义和多样的方式构形成统一的页面布局，方式措辞必须符合页面的内容，表现内容的厚实寄义。
In order to will be rich meaning and forms into unified organization of the page structure, form language must comply with the content of a web page, reflect the rich content of meaning.
天真运用比较与协调、对称与平衡、节拍与韵律和留白等本领，经过空间、翰墨、图形之间的相互干系建立全部的平衡情况，产生协调的美感。如对称准绳在页面计划中， 它的平衡偶然会使页面显得机器，但假定到场一些富有动感的翰墨、图案，或采取强调的伎俩来显现内容常常会抵达比较好的效果。 点、线、面作为视觉措辞中的基础元素，奇妙地相互穿插、相互陪衬、相互补偿组成最好的页面效果，充沛表达完善的计划意境。
Flexible using of contrast and harmonic, symmetry and balance, rhythm and cadence and stay white, and other means to through the space text, graphics, the relationship between the create the balance state, produce the harmonious aesthetic feeling. Such as symmetrical in principle in web design, it sometimes makes the page of the equilibrium is dull, but if add some rich move feeling words, design, or using exaggerated technique to content often performance will reach the good effect. Dot, line, face as a visual language of the basic elements, cleverly into each other, foil each other, mutual complement make optimal page effect, full expression of perfect design artistic conception.
六、三维空间的组成和假造幻想(The three dimensional space structure and virtual reality)
集合上的三维空间是一个设想空间，这类空间干系需借助动态变化．图像的比例干系等空间要素显现出来。 在页面中，图片、翰墨位置前后叠压，或页面位置变化所产生的视觉效果都各不相反。经过图片、翰墨前后叠压所组成的空间层次不太适合网页计划，依照现有观赏器的特点，网页计划适合比较标准、简明的页面，虽然这类叠压摆列能产生强节拍的空间层次，视觉效果猛烈。 网页上罕见的是页面上、下、左、右、中位置所产生的空间干系，和疏密的位置干系所产生的空间层次，这两种位置干系使产生的空间层次富有弹性，同时也让人产生轻松或紧急,人算不如天算的心机感触感染。 目前，人们已不知足于HTML措辞体例的二维Web页面，三维全国的***最早给与更多的人，假造幻想要在Web网上揭露其迷人的风度，因而VRML措辞泛起了。VRML是一种面向工具的措辞，它相似Web超等链接所应用的HTML措辞，也是一种基于文本的措辞，并可以可能运转在多种平台之上，只不过可以可能更多地为假造幻想情况供职。
The network of three dimensional space is an imaginary space, this kind of space relation with action to change. The image of the proportion of the relationship between show space factor. The page, pictures, text position before and after the overlying, or the position variation of the page produced by visual effects are different from each other. Through the picture, writing a space before and after the overlying layers are not suitable for web design, according to the characteristics of the existing browser, web design suitable for is more normative, concise page, although the overlying arrangement can produce strong pace of dimensional administrative levels, visual effect is strong. The web page of the common is up, down, left, right, produced by the position of the space relation, and the density of the position relations resulting from the dimensional administrative levels, the two position to create space level elastic, also let a person produce relaxed or pressing psychological feeling. Now, people have not satisfied to HTML language of the Web page of 2 d, 3 d world of temptation began to attract more people, virtual reality to in Web show the charming style of online, so VRML language appeared. VRML is an object-oriented language, similar to the use of Web hyperlink HTML language, is also a kind of based on text language, and it can run in a variety of platform on, just can more for virtual reality and environmental services.
七、网页计划中多媒体成果的行使(In web design the use of multimedia function)
集合本钱的上风之一是多媒体成果。要给与观赏者寄望力，网页的内容可以可能用三维动画、FLASH等来显现。但要因为集合带宽的限定，在应用多媒体的方式显现网页的内容时不能不考虑客户端的传输速度。
One of the advantages of network resources is multimedia function. To attract visitors attention, the contents of the website can use the three dimensional animation, FLASH, etc to performance. But as the network bandwidth limits, in the form of using the multimedia performance when the contents of the website has to consider the client transmission speed.
八、布局了了而且便于应用。(Structure is clear and easy to use.)
假定人们看不懂或很难看懂您的网站，那末，他若何相识你的企业和供职呢？应用一些夺目标问题或翰墨来凸起您的产品与供职。而且即使您具有最棒的产品，假定客户从您的网站上不清晰您在引见甚么或不清晰若何受害的话，他们是不会喜欢您的网站的，这就是网页计划的失利。
If people can't understand or very hard to understand your web site, how, then, does he know your enterprise and services? Use some eye-catching headlines or text to highlight your products and services. And even if you have the best product, if the customer from your website not clear you in introduces what or not clear how to benefit from it, they are not like your website, this is the failure of the web page design.
九、导向了了。(Clear direction.)
网页计划中导航应用超文本链接或图片链接，使人们可以可能在您的网站上自外行进或撤退退却，而不会让他们应用观赏器上的行进或撤退退却。我们在全部的图片上应用“ALT”标识符说明图片称号或正文，以便那些不情愿自动加载图片的观众可以可能相识图片的寄义。
Web design navigation use hypertext links or images, to enable people to your web site free forward or backward, and won't let them use the browser on the forward or backward. We in the image of the all use "ALT" identifier note the name or explanation, so that those who do not want to automatic loading the images can understand the audience the meaning of picture.
十、疾速的下载功夫。(Fast download time.)
许多的观赏者不会进入必要等待5分钟下载功夫才干进入的网站(SEO)，在互联网上30秒的等待功夫与我们平常10分钟等待功夫的觉得相反。是以，我们会倡议您在网页计划中尽可能避免应用过量的图片及体积过大的图片。我们平日会与客户互助，将主要页面的容量掌握在50K以内，均匀30K摆布，确保通俗观赏者页面等待功夫不超出10秒。
Many people don't go into a need to wait for 5 minutes to download time to enter the website (SEO), on the Internet 30 seconds of waiting time and our everyday 10 minutes of waiting time, feel the same. Therefore, we will advise you to web design to avoid the excessive use of pictures and volume big picture. We usually work with our customers, the capacity of the main page control in 50 K less than, average 30 K or so, make sure your visitors waiting time not ordinary page more than 10 seconds.
十一、非图形的内容。(The graphic content.)
我们在需要时得当应用静态“Gif”图片，为增添动画容量，运用奇妙计划的Java动画可以可能用很小的容量使图形或翰墨产生静态的效果。然则，因为在互联网观赏的大多是一些寻觅信息的人们，我们依然倡议您要肯定您的网站将为他们供应,的是有价值的内容，而不是过分的粉饰。
We in the necessary appropriate use of dynamic "Gif" pictures, to reduce animation capacity, application of Java animation clever design can use small capacity enable graphic or text generation dynamic effect. But, as in most of the Internet browsing is some of the people looking for information, we still recommend that you want to make sure your site will provide them is valuable content, not excessive decoration.
十二、随意的反应及订购法式。(Convenient feedback and ordering procedures.)
让客户明白您所能供应,的产品或供职并让他们非常随意地订购是您获得乐成的主要要素。假定客户在您的网站上产生了采办产品或供职的欲望，您可否可以可能让他们尽快完成吗？是在线仍是离线？
Let the customer has specifically you can provide products or services and let them very convenient to the success of your order is an important factor. If the customer on your web site to give to the purchase of products or services desire, whether you can make them as quickly as possible? Is online or offline?
十三、网站测试和改良(Web site test and improve)
测试幻想上是模仿用户讯问网站的过程，用以创造成果并改良网页计划。我们平日与用户配合支配网站测试。
The test is actually ask the process of simulation users web site to find problems and improving web design. We usually arrange test site together with the users.
十四、内容更新与相反(Updated content and communication)
企业Web站点建立后，要不时更新网页内容。站点信息的不时更新，让观赏者相识企业的生长静态和网上职务等，同时也会帮助企业建立优异的好象。 在企业的Web站点上，要卖力回答用户的电子邮件和传统的接洽方式如函件．德律风垂询和传真，做到有问必答。最好将用户的企图举办分类，如售前一样平常相识．售后供职等，由相干部分处理惩罚，使网站接见者感遭到企业的其实存在并由此产生信托感。 寄望不要允诺你完成不了的器材，在你真正有才能处理惩罚回答之前，不要哀求用户输出信息或枚举一大堆自己不克不及及时回答的德律风号码。 假定要求接见者自愿供应,其小我信息，应公布并卖力实行小我隐私保许诺。
Enterprise Web site is built, have to update Web content. Site information update ceaselessly, let your visitors understand enterprise's development and online position and so on, at the same time also will help enterprises to establish a good good elephant. In the enterprise Web site, want to reply earnestly user E-mail and the traditional contact way such as letters. Call us and fax, do answer their questions. The purpose of the best user classification, such as pre-sale general understanding. Such as after service, by related departments processing, make the web site visitors feel the real existence of the enterprise and the resulting trust. Don't promise you to pay attention to the things, when you actually have the ability to deal with before reply, not begged user input information or lists a bunch of his not timely answer telephone number. If required visitors voluntary his personal information, and shall publish and earnestly implement the personal privacy promise.
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