随着互联网的飞速成长，SEO网站优化行业近年来协作愈演愈烈，百度算法的频仍变更更使SEO行业处于水深炽热傍边，很多行业运营职员评释：网站哄骗SEO优化所带来的效果远不如之前，甚至很多企业都抛却了SEO优化。着实这其实不是明智的决议计划，只需更深化的解以后，会发明协作越剧烈表现SEO网站运营中的位置加倍告急，而且笔者敢断言，往后的互联网中，企业网站要想延续红利其实不变的运营下去是离不开SEO和收集营销型网站扶植的以是企业弗成鄙弃搜刮引擎优化的感化;同时处置网站优化职员更应当加强自己的优化技能，使网站在剧烈的行业情势下锋芒毕露，给企业带来更高的商业代价。
With the rapid development of the Internet, SEO website optimization industry competition intensified in recent years, the frequent change of Baidu algorithm makes SEO industry in dire straits, many industry operators show that: before the site using the SEO optimization has far less effect, and even many companies have abandoned SEO optimization. In fact, this is not a wise decision, as long as the better solutions, will find more fierce competition that SEO site operation is becoming much more important, but I dare say, the future of the Internet, the enterprise website to sustained profitability and stable operation is cannot do without the construction of SEO and the network marketing website so the enterprise is not to be sneezed at search engine optimization function; while engaged in the site optimization personnel should strengthen the optimization technology itself, make the website talent showing itself in the fierce industry under the situation, bring higher commercial value to the enterprise.
搜刮引擎优化这一观点一向存在缺点。最糟的条件下，搜刮引擎优化就是指為读者建筑互动性更小的网页内容，但对搜刮引擎和奥秘的算法(即决议搜刮效果在谷歌搜刮中的排序的算法)而言，这些固然是更好的内容。成长得最好的情况下，搜刮引擎优化不但是指在创立明晰可毗连网站(这些网站扶植具有清晰的内容、成心义的主题、高质量的图片，而且毗连还不会断开，时遵守最好的方式，而且还意味著这些网站也是用户最乐意前去的高质量的方针网站。
Search engine optimization of this concept has been flawed. The worst conditions, search engine optimization refers to the webpage content *** interactive smaller to readers, but to the search engine and the mystery of the algorithm (i.e., decided to search results on Google search ranking algorithm), which of course is better content. The development of the best case, search engine optimization is not only to create clear can connect website (these website construction has clear the contents, meaningful theme, high quality images, and the connection is not disconnected, follow the best method, but also means the site is also the user willing to travel high quality target site.
网站优化职员除不时的索求新的技能以外，还需求常常理解搜刮引擎的静态。对百度来说，不需求晓得具体的算法内容，但对算法中提到对象我必定要多去理解，然后扬长避短公道的使用于我网站优化上。接上去，笔者就跟大家议论一下搜刮引擎优化傍边的投票事理和操纵误区。
Site optimization personnel in addition to explore new technologies from time to time, also need to know the dynamic search engine. For Baidu, does not need to know the details of the algorithm, but the algorithm mentioned things I must know how to use, then make reasonable in our website optimization. Next, the author would like everyone to talk about search engine optimization theory of voting and operational mistakes.
搜刮引擎算法中的投票事理
The search engine algorithm in the theory of voting
关于投票事理和机制，信赖大家其实不陌生，能够我曾也有介入过投票举止;比方：部分义务人保举、外洋领导人推举等，这些都属于投票举动。那末，对网站而言，投票可以也许分为：站内的相互投票与来自互联网的投票，搜刮引擎可以也许经由投票比列初步判断一个网站质量代价、受众群体和优化可否正轨，投票比例越高，搜刮引擎获得的排名揭示越好。
About the voting principle and mechanism, I believe we are not unfamiliar, may I have also participated in the voting; for example: responsible departments recommend, foreign leader election and so on, these all belong to the voting behavior. So, for the site, the vote can be divided into: station vote and vote from the Internet, search engines can vote has preliminary judge a site quality value, the audience and the optimization of whether the formal vote, the higher proportion, search engine rankings show better.
关于站内的相互投票
On site vote
站内相互投票可以也许简略的了解为内链，是之内链的公道性尤其告急。一般来说，网站首页会担当来自网站各个内页的投票，所获得的投票最多，天然搜刮引擎赐与网站首页的权重值最高，而在理论站内优化中，很多SEO优化职员仍在网站内页增加环节词指向首页，着实这是不公道的也是有效的投票，极能够被搜刮引擎判断为优化过火招致首页降权，笔者就曾犯过如许的过错。其余，首页在获得站内的投票的同时，也会对内页举行投票，是以我需求把网站非常告急的信息盘算在首页，并赐与链接进口，让内页获得首页的投票，搜刮引擎也会认为如许的页面是网站精髓部分，会赐与比较高的权重值。
The station vote can be understood within the chain within the chain, so the rationality is particularly important. In general, the website home page will be accepted from all sites within the pages of voting, the votes, the weight of the natural search engine to give the website home page is the highest, while in the station optimization, many SEO optimization personnel are still the site pages to add keywords to the home page, in fact this is irrational and invalid votes, it may be search engine for optimization excessive page down the right, the author has made such a mistake. In addition, the home page in site vote at the same time, also on the inside pages of vote, so I need to put the site is very important information in the page layout, and give the link entrance, let the inside pages get the vote, the search engine will think this page is the site of the essence of local, will give relatively high weight value.
来自互联网的投票
From the Internet voting
来自互联网的投票就是每每所谓的网站外链，当网站获得的外链投票值越多时，获得的权重和投票所指向的环节词排名越高，
高端网站定制，这是包管外链质量的条件下才可建立，笔者也是片面从外链角度去举行阐发的理论上彀站权重排名还遭到很多要素的影响。因为网站外链投票可操纵性很强，会有部分优化职员为了让环节词排名短时刻内获得好排名，大批的去做外链，这类做法目下当今已被搜刮引擎认为是做弊，百度也可以也许很好的辨认。关于网站外链的投票，搜刮引擎还会对其余链的可信度举行判断，一般来自片面的投票可信度要低于多方面的投票，是以我做外链的时刻不要单平台去颁布很多，而是多平台去推行颁布，除此以外，还应当留神外链的公道天然性和质量代价性等多方面。
From the Internet voting is what is usually called the site outside the chain, when outside the chain of voting sites obtained values more, keyword weight gain and voting by pointing to the higher ranking, this is the premise to ensure the quality of the chain will be established, the author is also a single from the chain point of view to analyze the actually website weight rankings are also affected by many factors. Because the site outside the chain of voting strong operability, there will be some optimization personnel in order to allow the keyword to get good rankings in a short period of time, a lot of the to do the chain, this practice has now been search engine that is cheating, 百度 also can well identify. On the site outside the chain of voting, search engines will this outside the chain of credibility to judge, voting credibility from unilateral lower than many votes, so I do the chain don't single platform to release a lot, but multi platform to promote the release of, in addition, should also pay attention to many aspects of the chain the reasonable nature and quality value etc..