想要做好SEO网站优化起首要清楚搜刮引擎基础的义务事理。甚么是优化，一方面，我们要在不影响用户体验的景象下尽量逢迎搜刮引擎，加重搜刮引擎抓取我们网站的义务肩负，和清楚搜刮引擎的排名划定规矩，若何做才能获得更好的排名；另外一方面要寄望用户体验，有一个总准绳是稳定的，用户快乐爱好的就是搜刮引擎快乐爱好的，由于搜刮引擎是为客户办事的，只需客户体验的优良的网站才能更获得搜刮引擎的承认。下面是一些具体的优化流程。
Want to do SEO website optimization to first understand the basic theory of search engine. What is the optimum, on one hand, we should not influence the user experience as much as possible to reduce the search engine, search engine grab our site work burden, and the rules that the search engine rankings, how to do to get better ranking; on the other hand, should pay attention to the user experience, there is a general principle is the same the user is the search engine, like love, because the search engine is for customer service, only the customer experience good site to the search engine's approval. Here are some specific optimization process.
网站结构优化网站创设的时分文件目录要呈树状结构，同时目录不克不及超出三级，文件命名也要有纪律。网站结构不克不及有死链即所谓的404页面，网站上线后我会当即用东西查询网站的死链景象，然后协同法式删除死链。网站的代码越简便越好，冗余度越低越好，尽量少用js，flash等。如许可以也许降落搜刮引擎抓取网站的难度。首页消息版块内容也不要过少，最少两个版块。
Optimization of file directory to a tree structure when the website construction website structure, at the same time directory cannot be more than three, the file name will regularly. The website structure can not be the death of 404 page called, after the line on the website I will immediately with the death of tools inquires the site, then collaborative program to remove the chain. The site code more concise as possible, redundancy as low as possible, to minimize the use of JS, flash etc.. It can reduce the difficulty of the search engines to crawl the site. Front page news content nor too small, at least two edition.
要害词的拔取中心要害词根据客户请求和经由过程网上搜刮实际参考挑选，也可以也许阐明协作敌手的要害词的挑选。在网站内容布要害词的时分，幸免要寄望要害词的密度，
高端建网站，通俗肯定在2%-8%之间为最好！然则要根据本人的实际义务阅历来操纵。另外,有一个需要寄望的是，需要优化的网站最好能在上线前就改好title和要害词。
Keyword selecting core keywords according to customer requirements and through online search the actual choice of reference, can also analyze competitor keywords selection. When the site content cloth keyword, attention must be paid to the density of keywords, generally identified as the best in the 2%-8%! But according to the actual work experience to operate. In addition there is a need to pay attention to is, to the optimization of the website the best in online before they changed title and keyword.
网站内容的宣布网站更新软文的时分，我的阅历是先去搜刮热点消息，如果恰恰这个热点消息与该网站的主题内容相干，那末可以也许根据这个消息来写软文，偶然分会达到意想不到的成果，软文的宣布需要寄望几点的是，原创性或伪原创性，要害词的散布，内链的创设。关于软文，我有一个好的捷径的举措就是，偶然分我会到协作敌手的网站里去找，我找的是它没被搜刮引擎收录的内容，如许可以也许提高义务效力。营销型网站创设内链的创设我觉得遵守的准绳就是对那些可能会对用户有指导性的词语加链接。如许创设内链可以也许提高用户体验。
When the website content website update text, my experience is to search hot news, if just the hot news and the website of the theme and content, you can write soft article according to this news, sometimes will get beat all effect, soft Wen release needs to pay attention to several points is the original or false original,, keywords distribution, in the construction of the chain. About soft Wen, is the method I have a good shortcut, I sometimes to competitor's Web site to find, I find that it is not search engine included content, which can improve working efficiency. Marketing type website construction in the construction of the chain I think the principle is to those who may have guided words and links to the user. This construction within the chain can improve the user experience.
网站外链的创设随着百度三月份出台绿萝算法以来，我想绝大部分的SEO和站长朋侪都对外链既爱又怕，其实我做外链的准绳就是天然均衡就可以也许了，高质量的链接虽然好，然则一个网站弗成能都是高质量的外链的，有高有低才是天然均衡。以是我们该当多平台，多样天然的去发外链就不会被觉得是做弊的。外链的创设虽然还包罗友情链接，换友情就是你情我愿的工作。只是有一点要寄望的是，要活期的检讨一下友情链接的状态，有被降权的当即撤掉，以避免遭到连累。
The construction of the website chain since Baidu green algorithm introduced in March, I think the vast majority of SEO and webmaster friends of foreign chain of both love and fear, I actually do the chain is the principle of the balance of nature can be, the link quality is good, but a website is not outside the chain of high quality the high and low, is the natural balance. So we should more platform, various natural to send the chain will not be considered cheating. The construction of the chain of course also includes links, for friendship is what I wish you love. But there is one point to note is, to regularly check links, have to immediately remove the right to be reduced, so as not to be involved.
SEO的底子学问另有良多，这是重要的几个方面。底子学问重要吗？重要！然则我觉得你了解今后就不重要了，我做优化的阅历就是处置惩处好细节题目，每每个很渺小的差异就招致了排名的很大的转变。然后就是有耐烦，有信心，不要暴躁，你要置信，你做的总会看到成果的，不克不及否定搜刮引擎偶然也会抽疯~而且海内的技巧可能更不敷成熟，谷歌几个小时就可以也许更新一次，百度几天赋更新一次。然则你要对峙你所做的，要有优良的心态。优化就是恒久活，我觉得优化最重要的就是阐明，阐明协作敌手，和阐明本人的优化进程，有哪些需要改进的地方，我不克不及说哪一个更重要，我只是对阐明协作敌手有更多的话要说。
There are a lot of basic knowledge of SEO, which is several main aspects. Basic knowledge of important? Important! But I think you know later is not important, I do optimization experience is to handle the details, often a very small difference leads to the great change of rank. And then there is patience, confidence, don't be impatient, you have to believe, you always see the results, can not be denied that the search engine will sometimes crazy ~ and domestic technology may not mature enough, Google a few hours can be updated every few days, 百度 update time. But you have to hold on to what you do, should have a good mentality. Optimization is a long-term work, I think it is the most important optimization analysis, competitor analysis, as well as the analysis of the optimization process of its own, which needs to improve the place, I can't say which one is more important, I just to analyze competitors have more to say.
一、阐明你的协作敌手的网站架构
Analysis of your competitors site architecture
二、阐明你的协作敌手要害词的布置
Competitor analysis keywords your deployment
三、检讨你的协作敌手的反向链接
The reverse link check your competitors
四、检讨你的协作敌手在另外,搜刮引擎的施展阐发,
Check your competitors in other search engine performance
五、阐明你的协作敌手网站的SEO的转变
Change your competitor analysis site SEO
六、研讨你敌手的SEO伎俩
Study your opponent's SEO technique
七、检测协作敌手的网站举行用户体验度
Detection of a competitor's site for the user experience
SEO的举措其实不是刻舟求剑的，需要你不息的去追求新的举措与思绪。我们可以也许进修协作敌手上风的地方，然则不要一味地模拟，学会变通，寻觅新的思绪，比敌手做的更好，那你才有可能排名在它的背面。
The SEO method is not immutable and frozen, you need to constantly to seek new methods and ideas. We can learn the rival advantage place, but not blindly imitate, learn to work, looking for new ideas, do better than the opponent, then you can be ranked in front of it.