1.文章题目必需原创，尽可能含有要害词。
The article title must be original and try to contain keywords.
题目是一篇文章最次要的排名要素，特殊是转载的文章题目必然要改，由于转载的文章就算收录了其权重也是没有原创文章的高，
建网站，也不会有较好的排名。这时分题目必然要改，题目里要含有要害词。如这篇文章题目是“编纂必知的搜索引擎优化常识”含有要害词“编纂”、“搜索引擎优化”。
Title is an article the most important ranking factors, especially reprint articles title must change, because reprint articles even if the weight is not collected essays on high, also won't have good ranking. By this time title must change, title to contain the keywords. If this article title is "editor will know 搜索引擎优化 knowledge" containing keywords "edit", "搜索引擎优化".
2.题目要与文章内容相吻合。
Title to the content and consistent.
搜刮引擎不但愿给用户的内容不是用户想找的。
Search engines do not wish to give the user's content is not users want to find.
3.文章开头(最好第一到二句话)就要含有要害词且第一句话要有吸收力。
The article beginning (best first to two sentences) will contain key words and the first words to attractive.
有两个利益。第一，从用户体验来说要害词会出现在搜刮成果的形貌文本里，如果第一段写的很有趣扫瞄者就会去点，由于他猎奇。一样，写的很平平的形貌扫瞄者会误以为网站没有甚么看头，虽然这个网站确切很值得看。第二，搜刮引擎从入手下手匍匐这篇文章的时分就捕获到了要害词。
Two advantages. First, from the user experience speaking keywords will appear in the description of the search results in the text, if the first paragraph write very interesting visitors will go to the point, because his curiosity. Also, write very insipid describe visitors will be no mistake that web site to see what, even though the site is really worth watching. Second, search engine crawl from the start of this article when they captured the keywords.
4.要害词举行加粗、加链接。
Key words in bold, and links.
把要害词举行加粗是通知扫瞄者这个词是这张网页的一个重点。一样，搜刮引擎也会优先去找文章里含有strong、B标签的要害词，而且晓得你的网页想表达的焦点思惟是环绕这些要害词来睁开的。
The key words for bold is told the word is this your visitors a focus of the web pages. Also, the search engines will also go to find the article contains is strong, B labels keywords, and to know that your web page to express is the core idea of the surrounding these keywords to launch.
5.一个要害词出现3到5次。
A key words appear 3 to 5 times.
要害词密度太大会被搜刮引擎以为有做弊怀疑。但如果是遵照一般语义逻辑来编写文章的，要害词出现屡次是没影响的。但如果要害词只出现1到两次就能够设法在文章的某处再去融入此要害词。
Keyword density is great search engine that cheating is a suspect. But if it is according to the normal logic to write the article of semantic, keywords appear multiple times is no influence. But if keywords appear only 1 to 2 times can idea in the article to go into the keywords somewhere.
6.题目吸收力。
Title attraction.
这是从用户体验的角度(ueo)去思考，写文章的目的是要有人去点击，一个题目是不是有吸收力能在很大程度上决议扫瞄者是不是去点击。(如“韩国整形手艺比中国强吗”如许的题目就比“韩国整形手艺领先于中国”这个题目有吸收力)
This is from the point of view of the user experience (ueo) to consider, writing purpose is to someone to click, a title is attractive to a great extent determine whether your visitors to click. (such as "South Korea plastic technology than China's strong?" this title is better than the "South Korea plastic leading technology in China" this headline attractive)
7.内文链接。
Text links.
留意两点，一是文中不要出现锚文本和地点一样的链接。编纂伎俩、形貌词、形容词要灵动多变，如文章出现“网站制作”的链接后，后面就用“网站制作”举行链接。二是导出链接不要太多(详细要看文章篇幅而定，普通倡议出现5个之内的链接)。
Pay attention to two points, one is the anchor text and address don't appear the same link. Editing techniques, and describe word, adjectives to flexibility, such as writing appear "dalian waist liposuction how many money" after the link, behind with the "dalian waist had liposuction cost" link to it. 2 it is import links don't too much (specific should see a *** length and decide, generally recommend that appear within five links).
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